The company recently organized an educational study trip focused on cultural gastronomy tourism and other related fields (out-of-province) from January 22 – 25, 2026. The 4-day, 3-night program took place in Chiang Mai province and was attended by a total of 30 participants.
The primary objective of this trip was to facilitate a knowledge-sharing meeting on the management of Creative Cities of Gastronomy tourism between Songkhla and Chiang Mai. The knowledge exchange program consisted of 6 main activities as follows:
- Knowledge Exchange with Chiang Mai PAO: A meeting with the Chiang Mai Provincial Administrative Organization to discuss and exchange ideas on driving the Creative City of Crafts and Folk Art initiatives.
- Historical & Cultural Exploration: Studying cultural tourism destinations and significant historical sites, specifically Wat Suan Dok.
- Local Festivals & OTOP Management: A study visit focusing on the organization and management of the Chiang Mai Winter Fair and OTOP Fair.
- Cultural Center Management: Learning about the management of art, culture, and craft learning centers at Kalm Village, Chiang Mai.
- Contemporary Art & Tourism: Studying cultural tourism management at MAIIAM Contemporary Art Museum.
- Organic & Slow-Life Tourism: A field trip to Ontai Farm, Chiang Mai—experiencing an authentic slow-life lifestyle and true organic landmark.
